Challenge
Three products, three different design languages — confusing for both customers and ops staff.
Case Study
Sahel Logistics — brand & UI refresh
Brand refresh and UI design system for a regional logistics company — covering web, mobile and field operator dashboards.
DesignSahel Logistics2024
Approach
Audit of existing surfaces, redesigned brand foundations (type, colour, voice), shipped a shared Figma library and tokens.
Result
One coherent identity across customer-facing and internal tools; faster handoff for future features.